🎣 Catch of the Week: Remembering Gene
This week, our “Catch of the Week” isn’t about a trophy fish or a wild adventure—it’s about a man who made every moment on the water matter. Two weekends ago, we lost Gene—a friend, mentor, and a true brother of the river. His passing leaves a hole in our hearts and in our Big Brother Fishing family.
Gene was the kind of person who brought people together, whether you were a seasoned angler or just learning to tie your first knot. He had a way of making you feel like you belonged, no matter where you came from or how your day was going. Time spent with Gene by the water was special, not because of the fish we caught, but because of the memories we made and the genuine connection he shared with everyone around him.
He taught us that fishing is less about what you reel in and more about who you share the water with. His encouragement, his patience, and his steady presence made every trip feel like a blessing. Even on the slow days, Gene reminded us to appreciate the beauty around us and the friendships we build along the way.
As we cast our lines this week, let’s do so in Gene’s honor. Let’s remember his kindness, his faith, and the joy he brought to every outing. The river won’t feel quite the same without him, but his spirit will always be part of our journey, Rippling through every shared laugh, every quiet sunrise, and every story told around the campfire.
Tight lines forever, Gene. We’ll miss you deeply, but we’ll never forget you. 💙🎣
The Brotherhood is Calling—Answer the Call!
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Learn at your own pace with step-by-step video tutorials covering everything from casting techniques to advanced strategies. Perfect for anglers of all skill levels.
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Why We Fish
We fish at Big Brother Fishing Co. because it’s more than a sport—a calling. Rooted in Billings, Montana, and inspired by the blessings of our Lord and Savior, fishing connects us to something greater. The Yellowstone River isn’t just a river; it’s a reminder of God’s artistry, a place where faith meets adventure, and memories are made.
We fish to find peace outdoors, share in the brotherhood of anglers, and honor the beauty of creation. Whether you’re here to learn, master the river, or simply enjoy the journey, we’re committed to equipping you with the tools, knowledge, and inspiration to make every cast a blessing. This is why we fish—to celebrate faith, family, and the waters that bring us together.
Ready-to-Fish Gear
At Big Brother Fishing Co., we’re all about community and connection. That’s why, for our first customers, I’ll personally deliver your order to your doorstep. It’s my way of saying thank you for supporting our journey and being part of something special.
Bonus Perk for the First 100:
As a special thank-you, I’ll also spool your reel with the line of your choice from our premium options (no need to worry about memory in the line—I’ll take care of that for you). This means you’ll be ready for smooth, hassle-free casting when you hit the water.
AERIAL ANGLER MAP
Coming May 9 2025
Pelican to Indian Point
Johnson’s Bridge to Fireman’s Point
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